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Buffer Zone
EVENT EXPERIENCE & DESIGN
Goal
One year into its rebrand this organization wanted to show its audience its focus on the breadth of electronic music and get more Black consumers in their door.
idea
We divided their 22,000 sq ft warehouse into 6 zones, one for each of their genres of focus. And gave one whole room to the popular show, Rhythm and Flow.
Look book
Outcomes
1k+ attendees
$45k+ Raised
Partnership with Netflix's Rhythm & Flow
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