Your brand was your greatest idea.
You've had a few more, but they didn't come with the time or energy to execute them.
Often it feels like you're your own marketing, sales and PR team.
And running a brand requires a lot of right brain energy.
meet the left side of your brain.
My name is Mistyre Bonds.
I ideate on behalf of creatives, brands, and businesses.
I work with doers who own their lane, but hit a wall when it comes to marketing, explaining, or scaling their vision.
turning your thoughts into things your things into experiences.
as the oldest of five in a single-parent household
imagination was my best friend.
It made meals out of ramen, turned thrifted jackets into statement pieces, and ultimately propelled me to a full scholarship at UNC Chapel Hill where I studied Art Direction and User Experience Design.
I left my career in Corporate User Experience Design because I refused to operate in the false dichotomy between creativity and business strategy.
I believe that creativity is instrumental to maintaining your bottom line.
and my clients do too.
Before I could even launch our Instagram account, the Lab led organizations like The Embodiment Institute to multi-figure launches, became the premier creative partner for Durham's first Black-woman-led photography studio, and shipped website designs and brand identities for the greatest university in the U.S. (Go HEELS! I mean, Micheal Jordan went there).
trusted by:
...and many more
CURRENTLY . . .
blowing on an almond milk latte at a coffee shop that has really cute pics on instagram, pinning images that will inspire someone's creative shoot.
BUT ENOUGH ABOUT ME
A brand speaks for a business louder than an owner ever could. Therefore, a customer’s experience of it from social media to real-life should be consistent and inspiring.
The Lab produces aesthetic touch points for small businesses and brands that strategically align with their mission and meet their audiences wherever they are: online or on-site.
Focus on the work you're passionate about, partner with Aesthetex Lab for the rest.
saying youre in the Lab is a lot like saying
youre in the zone
HOW TO KNOW YOU'RE HERE
CUSTOM
From idea to execution, concepts, looks, and sets
are tailored to you and
your strategy.
STRATEGIC
Each output is designed to cultivate a feeling and contribute to a larger goal.
OUT OF THE BOX CREATIVITY
There is always an idea or two waiting for you and your project. I look forward to helping you push the envelope in your industry.
CULTURE OF CHAMPIONS
You don't need me to enter "the Lab." I'll equip you with creative energy and a few resourcesto keep you going after every interaction.
RELATIONSHIP > DELIVERABLE
Your project will get done to time. More than that, I want to create a longterm relationship.
lets chop it up
PRESS, PARTNERS, AND OTHER DOERS
Have an interesting collaboration in mind, or want to feature the Lab in the press? Reach out!
The Lab produces aesthetic touch points for small businesses and brands that strategically align with their mission and meet their audiences wherever they are: online or on-site.
POTENTIAL CLiENT?
Lets get you to the right place:
partners & friends of the Lab
As an entity, the Lab functions as a collective of strategic content experts and wild dreamers.
I and my team grow or shrink dependent on the scope of your project.
This allows us to tailor each project (and its cost) to the client at hand.
Think of me as your creative partner with digital and strategic relationships that can be leveraged as needed, at a discount to Aesthetex Lab customers.
for a professional production studio and gorgeous photography
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for funding strategy that
lands results
